Casablanca

Charaf Tajer, founder of Casablanca, finds his inspiration in the ‘apres-sport’ aesthetic, timeless clothing, in cottons and silks that are perfect for taking you from day to night, balancing comfort with luxurious elegance This is Tajer’s vision of new luxury and he plays with a retro, slightly kitsch style with a relaxed, refined silhouette and Neapolitan tailoring. His Franco-Moroccan heritage runs through his collections and color palette, from the Roland Garros tennis courts of Paris to the rich terracotta of North Africa.