Flore Flore

Launched in the summer of 2021, FLORE FLORE is an Amsterdam-based brand founded by Flòrian van Zuilen. Informed by her international experiences working in fashion from New York to Copenhagen, she embarked on creating a line of understated chic basics. Fashion is in Flòrian’s lineage, as both her mother and grandmother before her worked in the field. This creative upbringing encouraged Flòrian to express her personality through style without compromising on quality and comfort.Anchored in an intelligent approach, the designs promote freedom and ease, balancing romance and classic tailoring. The brand is inspired by a world of female muses, including close friends, who move between art, fashion and design.FLORE FLORE garments are produced in Portugal by family-owned factories. Their cotton basics are crafted in a factory run by a mother-daughter duo, while their shirting fabrics are sourced from Albini, the renowned textile house in Bergamo, Italy. The shirting is manufactured in the oldest shirting factory in Portugal. Their production is founded on the use of organic materials and environmentally conscious practices, maintaining a small and considered supply chain.